So, all together, fashion/trends, lipstick finish and manufacturing all played a role.Ĭertainly from a filming point of view, today’s high definition (HD) likes red and red makeup colours have to be considered when doing productions, as HD can really “grab” this colour. They made strong – more ‘primary colour’ red – lipstick too. Plus 70s lips tended to be glossy, so this dilutes the colour as well, whereas mattes and less glossy textures came into fashion in later decades.īrands like MAC emerged in the 1980s, manufacturing makeup with more pigment in it – we think this also plays a part and contributes to making colours more vibrant. Brighter, more vibrant red shades came in during the 1980s, and can be seen in professional photos from that decade (e.g. ![]() Yeah, we’d say that the favoured reds of the 1970s tended to be more orange-based (and peachy looking) to the darker or brown-based, like a brick red as you mentioned. ![]() Hi Todd, Thanks again for your comment! □
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